How to do an SEO audit with Claude & the Semrush MCP
Scan your website in Site Audit, connect Semrush’s MCP to Claude, and have Claude analyze the audit data.
AI
AI is at the heart of modern technology. From artificial intelligence fundamentals to machine learning to practical applications, explore everything you need to understand AI’s role in today‘s digital landscape.
How to build an AI visibility dashboard with Semrush
Learn how to build an AI visibility dashboard that shows whether the pages AI cites are the ones earning Google clicks.
AEO vs SEO: core differences & how to win visibility in both
Discover the key differences between SEO and AEO. Learn how each works, where they overlap, and practical strategies to win visibility in both.
The LLM positioning lag: What it is and how to avoid it
See why LLMs get your brand positioning wrong and how to fix it.
Semrush MCP use cases: 16 prompts for Claude or ChatGPT
Copy-paste Semrush MCP prompts for keyword, competitor, content, and reporting work, tested on a live site.
How to build your first AI SEO agent (full walk-through)
Learn how to build an AI SEO agent from scratch to automate important tasks like keyword research and topic clustering.
9 best AI search engines in 2026 [tested & reviewed]
We reviewed the best AI search engines so you can choose the right one for your needs.
AI chatbots talked 57.5% of AI users out of buying
We surveyed 2,338 US consumers: 65% of AI users have replaced some product-related Google searches with chatbots, and 4 in 10 dislike chatbot ads.
Create an AI Brand Visibility Report [+ Template]
Pair AI share of voice, citations, and sentiment with GA4 conversions in one report leadership can act on. Free template and Semrush steps included.
How to prepare your site for AI agents
AI agents browse, compare, and recommend on behalf of users. Learn how to make your site crawlable, readable, trustworthy, and easy to cite in AI-driven decision workflows.