One platform. Every tool you need to grow.
Semrush gives solopreneurs one place to find the right keywords, fix their site, and track rankings — no team, no complexity, no switching between tools.
Find your opportunity. Own your visibility.
Everything you need to grow your brand online
Know exactly what to create
You've got ideas. Semrush tells you which ones will rank. Research billions of keywords, find what your customers are actually searching for, and map your content to real demand.
Track where you stand on Google and in AI
See your rankings update daily. Monitor your visibility in Google results and in AI-generated answers from ChatGPT, Perplexity, and Gemini. Know where you're gaining ground and when to act.
Fix what's holding your site back
From broken links to slow pages and crawl errors, Site Audit finds issues dragging your rankings down and tells you exactly what to fix first.
Keep an eye on the competition
See what keywords your competitors rank for, what content is driving their traffic, and where they're outranking you. Then, close the gap.
Daily, weekly, and monthly data refreshes
White-label reporting
Ready-to-present competitor benchmarks
Automated email reports
Your tools for better brand visibility
Don't just take our word for it
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Marketers all over the world trust Semrush
28M
Used by 28M marketers worldwide
35%
Chosen by 35% of the Fortune 500
21
Awarded best SEO software suite 21 times
FAQ
No, you don't need SEO knowledge to use Semrush. AI-powered recommendations tell you what to do next in plain language, so you don't need a background in SEO to see results.
Semrush is different from free SEO tools in two ways: the depth of the data and the guidance that comes with it. Free tools give you limited data with little direction. Semrush gives you billions of keywords and AI search prompts — the same data big brands use — plus recommendations that turn it into clear actions.
Yes, Semrush can help you show up in ChatGPT and Perplexity. AI Visibility Tracking shows how often your brand appears in AI answers, what's influencing it, and what to do to improve your presence.
Yes, Semrush offers a free trial. You can try Semrush One free for 7 days, or start with a free account to explore core features before upgrading.
Semrush pricing is modular, allowing you to start with the features you need and add more as you go.
For example, choose the SEO base plan to access Semrush’s core SEO features at the lowest entry price. Or choose the Starter, Pro+, or Advanced plans to bundle SEO features with AI Visibility tools.
Specialized toolkits like Traffic & Market, Advertising, Social, Local are priced separately and can be added to or removed from a plan at any time. Apps from the App Center can also be added to any plan at a monthly cost.
See all available plans, toolkits, and add-ons on our pricing page.
Beyond a base plan and toolkits, you can tailor your account further:
- Additional Users — add colleagues with their own logins to collaborate on shared projects
- Lead Generation — get a branded profile on the Semrush Agency Partners platform plus a verified badge
- Base Reports — pull data from 20+ Semrush tools into scheduled, exportable reports
- Pro Reports — everything in a Base Report, plus white-labeling, AI-generated summaries, and shareable links
Add-ons can be included or removed at any time. See our pricing page for current rates.
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